I woke up yesterday, wanting to write a story about Vine, but the TechCrunch’s awesome Jordan Crane had beaten me to it, and added an update to her other TC articles on vine. Vine, for all of you who are living in a cave (which I probably was for a bit), is a Twitter-owned, quick spontaneous app that allows you to record short six-second looping video and share it to your social network.
In her article, Jordan writes a letter of sorts to Vine regarding Vine’s future. She mentions a few things that I have noticed myself, such as bugs that need to be fixed and the way that voice over and such work, some other things, were mentioned by a social media blogger (SMB) on Social Media Today. The SMB talked about privacy issues, the fact that it only uses your back camera, and the current fails in that you can’t mention people (something Jordan also stated) make Vine still not the best app.
However, although it fails at being social media ultra-friendly, it seems to have something we forgot we used to love once, exclusiveness. Odd as it mind sound, it is a bit nice to know that the videos could be watched by predominately people who were interested in seeing your video creations. For the creative story teller, this could create a huge fan base on the site, and if possible, potential get them noticed by short film critics in the future.
Is the future about loop films that come together to make a giant cyclical storyline?
I don’t want to go that far as to say yes to that, but the potential of this month or so old app is still freshly open for new option. Where it might not have the kinks fixed, there might be the true potential? What if by being this crazy creative people spot that allows only spontaneous and non front video working creations, the app users can return to being truly unfiltered and quick in their video creation?
Sometimes less options and simple use can make the best tools. After all, when twitter finally became twitter, it initially offered simple things to its users.
Maybe the trick to vine being successful isn’t advertisers loving it, as much as making the creative users SHOW advertisers why they should love it. The power of the creators might be the future of vine. That’s a bit tricky to figure out, but I think there is a huge media potential here, with opportunities for people with slow boring lives, to make it seem like there is a lot going on.
I created my first vine today, in hopes to promote this exact thing, that I can make some ridiculously cyclical app of my living room (which I share with some very interesting and intelligent men), and you will be intrigued by what our lives are like and such: You can my vine here, I didn’t want to leave anyone overwhelmed. 🙂